How are travelers actually being inspired by and booking travel?
And do they truly want a personalized experience?
In presenting the latest research from Phocuswright and Sojern we’ll dive into:
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The most popular sources of travel inspiration.
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Where and how travelers like to be advertised to.
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What travelers buy.
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How travel marketers can use data to solve common challenges.
The webinar was broadcast on Thursday, December 12, 2019.
Speakers:
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Myla Tutt, senior marketing manager at Sojern.
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Parag Vohra, vice president for the Americas at Sojern.
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Mark Blutstein, research analyst at Phocuswright.
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Kevin May, editor in chief at PhocusWire.
The traveler purchasing behaviors you need to know in 2020
This event took place on Thursday, December 12, 2019.